What's a multi-product bumper?
A multi-product bumper is a single media related to multiple events, it's used to, for example, manage sponsored clusters (e.g. related to special shows, top raters, etc) composed of multiple events collated into a single file:
Multi-product bumper
Duration:
00:42:59
Event - Bee-beer
SOM : 00:00:07.00
Duration : 00:00:07.00
Content : Main presenters
Event - Aerocondor
SOM : 00:00:14.13
Duration : 00:00:07.13
Content : Main presenters
Event - Shell
SOM : 00:00:20.05
Duration : 00:00:05.52
Content : Major sponsors
Event - Colored cars
SOM : 00:00:22.00
Duration : 00:00:01.55
Content : Major sponsors
Event - Laphroaig
SOM : 00:00:26.13
Duration : 00:00:04.13
Content : Major sponsors
Event - S-phones
SOM : 00:00:31.17
Duration : 00:00:05.04
Content : Major sponsors
Event - Pain killer
SOM : 00:00:34.26
Duration : 00:00:03.09
Content : Minor sponsors
Event - Emo clothes
SOM : 00:00:36.11
Duration : 00:00:01.45
Content : Minor sponsors
Event - Fooding
SOM : 00:00:39.35
Duration : 00:00:03.24
Content : Minor sponsors
Using master and child lines
Multi-product bumpers can be defined in Etere as multiple child lines linked to a single master line representing the scheduled media:
Master line - An multi-product order line used only to schedule a group of child lines collated in the same material.
Master lines are related to multiple products (e.g. Emo clothes, S-phones, Shell, etc).
Child line - The actual order line to be invoiced based the invoicing data specifically defined on it.
Child lines are related to a single product (e.g. Emo clothes).
As shown in the figure below, a master line is linked to multiple child lines (which are independently created), this approach permits the Scheduling department to schedule all "collated" events as a single bumper and the Billing department to generate invoices and certificate of performances specifically for each product:
Master line
Child line #1 (e.g. bee-beer)
Child line #2 (e.g. aerocondor)
Child line #3 (e.g. shell)
Child line #4 (e.g. colored cars)
Child line #5 (e.g. pain killer)
Child line #6 (e.g. emo clothes)
Note
Please note that air sales reports (e.g. booking confirmation, pre/post telecast times, scheduled segments fillers, account executive as-run, spot scheduled position, etc) will detail only child lines references, master lines will be omitted as they are used only for scheduling purposes.
Find in this chapter:
Creating a master line
Scheduling a master line
Invoicing child lines