Transtel NewsManager and its multiple renditions feature to resolve the issue of having to use separate software packages to manage the same news story for different media. Typically you would need to re-purpose a story for various media, but in NewsManager, it is now possible to simultaneously produce a story for broadcast, print, and web
RunDesk is a valuable part of its NewsManager suite that allows the broadcast rendition of the news story to be built into a Playlist or running Order. Getting the news story to the broadcast studio has been straightforward, but sending a different rendition of the same story to a website or SMS server in an immediately usable form has been a difficult, if not impossible, challenge
Transtel applications can be tightly integrated with Etere's comprehensive Media Asset Management system, providing a suite of modules for Newsroom Management, including acquisition, categorization, archiving, and distribution under a T-workflow-based approach